The best time to send bulk SMS messages for maximum engagement can
vary depending on the audience and the type of message being sent. Here are
some tips from the search results:
• **Midday**: In general, you'll want to send messages to
customers when they'll most likely be awake and engaged. This tends to be
between 10 a.m. and 8 p.m. After 8 pm, you’re competing with nighttime
activities like prime time television, web surfing, and lifestyle activities.
The most popular time for SMS marketing is 12 p.m., coinciding with the typical
lunch break.
• **Noon or on the hour**: The best times to send your SMS
messages are noon or on the hour. Automating your text messages can save time,
excessive typing, and help track engagement.
• **Weekends**: Saturdays and Sundays are great days to send bulk
SMS before your audience gets busy with their weekend plans. Between 10 a.m.
and 12 p.m. on Saturdays and Sundays is a good time to send SMS messages.
• **Thursday and Monday**: Some businesses have had success with
sending text messages on the weekend because of less competition. But, in
general, it appears that Monday and Thursday are the best days to send your SMS
campaigns. The least popular day to send a text is Sunday.
• **Between 4 p.m. and 7 p.m. on Sundays**: This is an opportune
time to catch your customer’s attention, as they will likely be winding down
and readying themselves for the week.
• **Between 10 a.m. to 1 p.m. on Saturdays or 3 p.m. to 7 p.m. on
weekdays and weekends**: After extensive research, it is believed that the
optimal time for retail stores to send out SMS campaigns is between these
times.
Ultimately, the best time to send SMS messages depends on the
audience and the type of message being sent. It's important to keep time zones
in mind when sending bulk messages, and to consider the purpose of the message
and when the audience is most likely to take action.
