10 Best WhatsApp Template Messages for
Ecommerce Businesses
Ecommerce is always an
opportunity, that assist several businesses to earn more and grow as much as
possible. In 2021, there were 2.14 billion
digital buyers. That makes 27.6%
of the 7.74 billion
people in the world. And the #1 reason people shop online is their
marketing strategy and free shipping option offered by many ecommerce stores.
Whatsapp template
messages allows the business to interact with their customer, these messages
can be anything ranging from promotional messages, product launches, weekly
newsletters, abandoned cart reminders, festive greetings and much more.
In this article we will
provide you the top 10 Whatsapp template messages for ecommerce businesses that
will help you to customize the messages to give wings to your sale.
Key points to remember
while drafting Whatsapp Business Message Templates
1. Always
start with a thank note, i.e., “THANKS FOR REACHING US”
2. Emojis, Strikethrough, Bold,
Italics can be use to make the whatsapp template text more
effective.
3. Message
formatting should be customized according to the norms of Whatsapp Template
Messages Guidelines
4.
Avoid using URL shortener while adding
link in the template message
5.
Add call to action button with the
template message to increase response of customers
Types of templates
WhatsApp allowed
Every Ecommerce
store using WhatsApp template messages should know these templates that are
allowed by WhatsApp. Earlier only transactional messages were allowed but from
Sep 2021, promotional/non-transactional both are allowed to be created as
templates for businesses worldwide.
1.
Issue resolution: Response
to complain ticket raise by the customer
2.
Reservation update: Notification
of reservation status
3.
Ticket update: Response
to the status of ticket raise by the customer
4.
Alert update:
Notification of urgent/important news to customers
5.
Appointment update:
Confirmation update to customers about their appointment
6.
Personal finance update: Personal
finance update via messages
7.
Shipping update: Notification for
status of shipping of their product
8.
Account update:
It involves update or changes to customers accounts
9.
Payment update: Payment
confirmation or rejection update
10.
Transportation update: Update
to customer about transportation
10 Best WhatsApp Templates Examples
1.
Welcome Message:
Make a great first impression by welcoming your subscribers with a personalized message. Use the templates below.
#1 Template
Hi Casie! Thanks for subscribing to our newsletter on WhatsApp.
As promised, here's your {{Discount Code}} to shop any item on the website {Store name}. No minimum purchase is required. This discount code is valid for the next 3 months.
Hurry up! Limited offer
Visit {Store URL}
CTA- Buy Now
2.
Account Updates:
These messages are to inform any change into the customer account including, change in contact details, change in delivery address, change in password.
#2 Template
Hi Casie, We've received your password change request. Please remember the new password next time when you log in. If you didn't make this change, please contact our customer support at {Store name}.
3.
Promotional Message:
Promotional messages templates are use to increase your sale many times. Update your customer with the upcoming products and sale.
#3 Template
Hii Casie, {Store name} would like to text you coupon codes, sale alerts and marketing promotions. Carrier charges may apply. To consent, please reply YES!
Text STOP at any time to unsubscribe.
4.
Abandoned Cart Reminders:
Cart
abandonment is a reality for many eCommerce businesses. According to statistics,
69% of online shoppers leave without completing an order, while 60% of cart
abandonment occurs due to poor shipping. Customize this abandoned cart template
to boost your business sale.
#4 Template
Hii
Casie, you forget your favourite item in your cart! Complete your purchase with
10% discount. Use code {Discount Code} to avail this offer!
{Store
URL}
CTA- Buy Now
5.
Shipping update:
Who doesn't love a message telling them where their order has reached and when it's due for delivery. So, use this template message to inform customers about their order status.
#5 Template
Hi Casie, your order has been shipped & is currently on its way to be delivered as quick as possible. Track your product here {product shipment link}
Your package will be delivered to your address on {Delivery date}
Enjoy
your new product!
6.
Product Launch Message:
This
template will help you promote your new product. Send subscribers to your website,
observe their reactions, and validate your new idea.
#6 Template
Hi
Casie, look what is here! Today, we launched the much-awaited {Product name}.
You can get your hands on it for the next 24 hours at a special launch discount
of 30%. Offers last till stocks last. Visit our store {Store URL}.
7.
Payment Update:
Give
your customers peace of mind by letting them know when you've received their
payment. It also confirms that their order has been received. Hence, you build
a more trustworthy brand and reduce support tickets.
#7
Template
Hello
Casie, We've received your payment for order {Order detail}. We'll send you the
tracking details in 24 hours and will ship your order for {order delivery
information} as quickly as possible!
8.
Alert updates
These templates
can be used to store typical company information. For example, updates on
shipping, delivery, or any delays.
#8 Template
Hi Casie,
welcome to [company name]! We've received your order successfully. To keep you
updated about the delivery of your order, we'll be sending you messages via
WhatsApp. If you have any queries, please contact support at [support email].
Happy to help you out.
For more information
visit {Store URL}
9. Auto-reply
Auto-reply
templates are intended to advise consumers about your availability during
non-working hours or during holidays. Customers will be kept aware as to why
you are not replying.
#9 Template
Thanks for
your message! You've reached us outside of our working hours which are Mon-Fri,
9 am-7 pm. We'll get back to you within 24 hours. Meanwhile, you can check out
our FAQs to help resolve your query.
10. Return to Origin
Many consumers
select COD as their payment method, but they refuse to accept the order at the
time of payment. This causes the product to be returned to the warehouse,
resulting in extra shipping expenditures for the company. This procedure is
known as Return to Origin (RTO).
RTO is a huge source of concern
for Ecommerce businesses. You may save up to 50% on Return to Origin losses by
converting COD orders to prepaid orders (RTO).
#10 Template
Hi Casie, your order for [Product
Name] is confirmed. Pay Now & Get Flat [Discount] off on your purchase. Click
the below link & apply Coupon. Use Code - [Code]
CTA- Buy Now
Creating and Submitting
WhatsApp Templates Using mySMSmantra
The first step in adopting WhatsApp Templates is
to configure your brand's WhatsApp Business API. You may do so through the official
WhatsApp website, but the procedure is complex and technically difficult.
Working with a WhatsApp Business solution
provider (BSP) can help you set up your WhatsApp Business API faster and with
less effort on your part. With mySMSmantra,
it simply takes 1-2 weeks.
mySMSmantra
assists you in obtaining the API and offers you with a platform to manage your
WhatsApp marketing (chatbots, canned-replies, shared inbox, analytics),
including submitting templates for approval and utilising them to conduct campaigns.
WhatsApp Template Message FAQs
What are whatsapp template messages?
A WhatsApp message template is
a message format that you can use over and over again to message users once
they have opted-in and given your app permission to send them messages.
Do these WhatsApp template message required an
approval from WhatsApp before delivery
Yes, every WhatsApp template message
required an approval from WhatsApp before delivery
Messages can only be approved if they followed
the correct format of template messages according to WhatsApp guidelines for
template messages
What is 24-hour rule for WhatsApp template
message sender
You have 24 hours from when the end user sent the
message from WhatsApp to reply to that message. After that one can not reply.
